GOT QUESTIONS?

Frequently Asked Questions

Everything you need to know about working with The Subscription Agency, from getting started and the build process to Subbly, migrations, and ongoing growth.

01

Getting Started

What type of subscription businesses do you work with?

We work with businesses across a wide range of subscription models, including direct-to-consumer subscriptions, personalized subscriptions, subscribe-and-save businesses, CSA programs, memberships, meal prep, and other recurring-revenue models.

Can you build my subscription business from scratch?

Absolutely. You don't need an existing website to work with us. We can help shape the subscription experience, design and build the storefront, set up your products and subscription flows, and prepare everything for launch.

Can you redesign my existing subscription website?

Yes. We can improve your design, customer journey, subscription flow, checkout experience, and overall conversion experience without rebuilding your entire business from scratch.

What do I need to have ready before we start?

We'll need a clear understanding of your business, products, subscription model, branding, and goals. If some of these pieces are still being developed, we can help determine what needs to be prepared before the build begins.

How long does a typical build take?

Most subscription stores are live within 2-3 weeks from kickoff. Simple builds can be faster, while complex custom features may add a few days. We'll give you a precise timeline during our strategy call based on your specific requirements.

02

The Process

How do you determine what my business needs?

We start by understanding your subscription model, customers, goals, and current setup. From there, we identify the key pages, flows, integrations, and functionality needed to create the right experience for your business.

What happens during the build?

We work through the strategy, design, build, and testing stages to create the subscription experience around your business goals and customer journey. You'll have opportunities to review the work and provide feedback throughout the process.

What happens after the site goes live?

You get full ownership and access. We provide training videos and documentation so your team can manage the store. Optional ongoing support is available for optimization, new features, or simply having us on call when you need help.

What if I need changes after delivery?

We include revision rounds during the build process. After launch, we offer optional ongoing support plans for updates, tweaks, and optimization. Or you can manage changes yourself — we hand over full access and documentation.

03

Subbly & Subscriptions

Do I need a Subbly account before we start?

Not at all. We can set everything up for you from scratch, including platform configuration, payment gateways, and all integrations. If you already have an account, we'll work within your existing setup.

Why Subbly instead of Shopify or WooCommerce?

Unlike general platforms that require plugins for subscriptions, Subbly was engineered from day one for recurring commerce. Everything works together seamlessly — checkout, billing, customer accounts, and retention tools. That native integration means we build faster, you pay less in monthly app fees, and your store stays stable as you scale.

Why do you specialize in Subbly?

Subbly is built specifically for subscription businesses. It handles recurring billing, customer portals, and subscription management out of the box. By focusing on one platform, we deliver better results faster than generalist agencies.

Can you help with subscription products and flows?

Yes. We can help structure and build subscription products, customer journeys, funnels, product selection experiences, checkout flows, upsells, and other subscription-specific experiences based on the requirements of your business.

04

Migration & Existing Businesses

Can you migrate my existing store to Subbly?

Yes. We can help migrate an existing subscription business to Subbly and rebuild the customer experience around its subscription capabilities. We'll review your current setup, products, customer journey, and integrations to determine the best approach.

Can you work with my existing website and brand?

Yes. We can work with an existing brand, visual identity, content, and website where appropriate, while improving the areas that need to perform better.

Can you migrate my existing products and subscription setup?

We can help assess your existing products, subscription structure, and customer journey and determine what needs to be recreated or adapted for the new setup.

Can you work with existing integrations?

Yes. We'll review the tools and integrations your business already relies on and determine how they should fit into the new subscription experience.

05

Growth & Optimization

Do you only build websites?

No. Our work goes beyond the storefront itself. We focus on the complete subscription experience, including strategy, design, subscription flows, integrations, conversion optimization, and post-launch improvements.

Can you help improve my conversion rate?

Yes. We can review the customer journey, subscription flow, product presentation, checkout experience, and other conversion points to identify opportunities for improvement.

Can you help with ongoing optimization?

Yes. Once the core experience is live, we can identify opportunities to improve the customer journey, test new ideas, add functionality, and optimize the experience as your business grows.

Can you help with integrations?

Yes. We can work with the tools your subscription business relies on, including payment, email marketing, analytics, automation, and other relevant integrations.